HOW TO PARTICIPATE AS AN ABSENTEE BUYER
We prefer for each of you to be in attendance on sale day. Realistically, we know there will be some scheduling con-
flicts (also known as chores/feeding/day job) and distance limitations. In these cases, we have arranged for you to be
able to participate in the sale on an absentee basis, through Superior or DVAuction.
If possible, we invite you to evaluate the animals prior to sale day, either by a ranch visit or by viewing video of the cat-
tle and horses. We can provide you with a DVD of all the cattle for home viewing. All of the lots in the sale will be avail-
able for viewing online prior to sale day at
and
, as well. Please feel free to
call us with questions. Please review the options provided by Superior and DVAuction below:
Turn in Bids Over the Phone. This is our traditional method
of buying livestock and is the suggested process
for anyone who does not have consistent, high-
speed internet. To get started simply go online
to
and click on the
tab titled “Register for a Buyer Number”.
Select the registration form for Superior
Productions and print the registration form. Fill it out and fax
it in to Superior Productions at (817) 378-3380 with a sig-
nature on it, or scan and email the form to
can also mail it in to the
address provided on the form. Upon receipt of this informa-
tion Superior will call you with a buyer’s number and the bid
line phone number that you will use on sale day to place bids
over the phone.
Click-To-Bid. This is Superior’s online bidding platform for
cattle buying. Please note that high speed internet is required
– this is not for dial-up or satellite internet. Registration is
free, but you must become a member of
to sign up. Becoming a member
is easy – just go to the homepage of
and follow the out-lined steps to
get started. Input your information and select a username and
password. You will receive an e-mail confirming you are a
member. From that point forward you just have to sign in and
select the sale you would like to register for and once approved
you will receive an e-mail or call confirming which sale you are
now registered for.
Viewing the Auction. The sale will be broadcast via satellite
on Dish Network channel 232. Please note that there is a
delay if you are watching the auction on television so be sure
to call in a couple lots ahead of the lot you are interested in
bidding on. There are 2 places to view the sale broadcast live
on the internet:
or
. Just go to the home page of
either website and select the auction. If you just want to watch
the auction on your computer, smartphone or tablet go to
but if you want to bid over the
computer you must go to
Remember you can call in to bid whether you watch on the
TV or on the internet, but you must be a member of
to “click-to-bid”. Your comput-
er must have Flash Media Player installed for this website to
view the auction. If you have any questions, please call the
Superior Productions office at 800-431-4452.
Bidders who are successful in making purchases via satellite or
internet will be contacted by the ranch after the sale to settle
payment and make shipping arrangements.
The sale preview will begin at 12:30, CST on Dec. 14; sale will begin at 1:00, CST.
Please contact Cross Diamond Cattle Company for a DVD of the sale offering, or
see the offering on the web at
Watch and Bid Online at DVAuction.com
We are pleased to bring you real-time internet bidding and a
live broadcast of this sale through DVAuction. To watch or bid
online, simply complete
the following steps:
- Visit the DVAuction
website
- Click the “Create New Account” tab
- Enter a user name, password and your contact info.
- Complete the Banking Information (if you are only interest-
ed in viewing, you can skip this section.)
-Select your time zone, accept the terms and conditions and
click “Create Account.”
-Complete the process by answering a few questions, selecting
your subscription choices
-Click “Apply for Bidding” in the upper left corner of your
screen to select the sales you wish to bid on
-Be sure to include a personal contact at your bank, we will
contact them in order to get a credit reference
-To be approved using a credit card, call (402)316-5460
-Please be sure to apply for bidding at least a day in advance of
the sale
DVAuction will contact you once you have been approved to
bid. We do not provide buyer numbers until you have pur-
chased a lot in the sale, and that number is only usable for that
auction. After the sale contact Cross Diamond Cattle
Company to make arrangement for payment and delivery of
your online purchases.
Please note: High speed internet access (DSL, T-1 or
Broadband) is required to be able to bid successfully during the
sale. If you have any questions, call DVAuction at 402/316-
5460 or email
Proxy bidding: If you can’t access a computer during the sale,
you can place a “proxy bid” through DVAuction. Simply fol-
low the instructions listed above. As the sale date nears, there
will be a “Proxy Bidding” link under the sale listing on the
main page of DVAuction. You can then place the maximum
that you’d like to bid and our system will represent your bid
just as if you were there.
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